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2024 Pet Show Asia &Overview of the Southeast Asia pet market

Views: 2749     Author: Site Editor     Publish Time: 2023-12-28      Origin: Site

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2024 Pet Show Asia &Overview of the Southeast Asia pet market

Overview of the Southeast Asia pet market


  • Due to cultural and religious differences, cats and dogs are favored in the Southeast Asian market. Overall, dog feed accounts for about 51.8% of overall pet food sales, and its leading position should remain relatively stable in the next few years, followed by cat feed.


  • Due to the large gap in economic levels in Southeast Asian countries, market differences can be glimpsed in the consumption Xi of owners in different countries. In better-developed countries such as Singapore, owners tend to see their pets as part of the family and are more likely to buy nutritious foods and their own brands. Some of the more affluent owners in Malaysia prefer to buy health care products. Pet products in the mid-price segment are still the mainstream in Thailand, while Indonesia's low pet ownership rate is a major restriction on the promotion of pet products, and Vietnam has a lower use of dry pet food.


  • So far, only about half of the world's top 10 pet products brands have successfully opened the Southeast Asian market, including Nestle, Hills, Zoetis, Mars and Merck. Together, these companies have a market share of more than 50% and often acquire other brands to maintain their position. Mars focuses on distribution, Nestlé offers in-store discounts to increase brand awareness, and Shears focuses on a niche of high-end products. In addition to the above-mentioned multinationals, local giants such as CP Group, HerbalMed Asia and Hoang Anh have market dominances in Thailand, the Philippines and Vietnam, respectively.





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pet fair vietnam 2024  

Time: March 27-29, 2024

Location: Saigon Exhibition and Convention Center (SECC), District 7, HCMC

Pet Fair 2024 , in a space of 5000m2 gathering more than 250 exhibitors from 20 countries and territories, is expected to welcome more than 5000 visitors.



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Fair name:Interpets 2024

Dates:4  – 7 April 2024 *open to the public on 5 – 7 April

Opening hours:10:00-17:00

Venue:East Hall, Tokyo Big Sight

Organiser:JAPAN PET FOOD ASSOCIATION / Japan Pet Products Manufacturers Association / Messe Frankfurt Japan Ltd


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PET EXPO THAILAND 2024

Trade fairs, services, and activities To meet the lifestyles of pet animals and pet lovers.

Date and time of show:9-12 May 2024

time :10:00 a.m. - 8:00 p.m.

location :Hall 6-8 Queen Sirikit National Convention Center


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Exhibition Name:India International Pet Trade Fair 2024  (IIPTF 2024)

Number of Editions:14th Edition in 2024

Organiser:Creature Companion Magazine, an Imprint of L B Associates (Pvt) Ltd

Date & Timings

Date:5th & 6th Oct 2024

Time 9:00am to 6:00 pm


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EVENT NAME : PETWORLD ARABIA 2024

Venue:Bombay Exhibition Center, NESCO, Goregaon (W)

EXHIBITION DAYS : 22-23 APRIL 2024

EXHIBITION VENUE : DUBAI WORLD TRADE CENTRE, DUBAI, UAE


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2024 Korea Pet Products Exhibition (K-pet)

Exhibition time: November 15th to November 17th, 2024.

Exhibition location: South Korea - Seoul - 217-60 Kintex-ro, Ilsanseo-gu, Goyang-si, Gyeonggi-do, - Korea International Convention and Exhibition Center,


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Pet World Malaysia 2024

Exhibition time: 2024-06-01 to 2024-06-01

Duration: Once a year

Exhibition address: Kuala Lumpur Convention Center, Malaysia

Exhibition History: Founded in 2011

Exhibition evaluation: a popular pet exhibition in Southeast Asia

Organiser: MP International Pte Ltd

Exhibition area: 15,000 square meters, number of exhibitors: 200, number of visitors: 45,000 people


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Petfair asia 2024

Exhibition time: 2024/08/21~08/25

Organizer: Asia Pet Exhibition Official

Exhibition time: 9:00-18:00

Exhibition venue: Shanghai New International Expo Center

Address: No. 2345, Longyang Road, Pudong New Area, Shanghai, China


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INDOPET EXPO, the Indonesian International Pet Products Exhibition (IIPE 2024)

Exhibition time: 2024-09-06 to 2024-09-08


Duration: Once a year


Exhibition address: Indonesia International Convention and Exhibition Center


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